Sarah Murphy is a writer and content marketer based in Hamilton, ON.

In 2020, I pivoted from the world of journalism to content marketing and haven’t looked back. I’ve worked for a range of companies and industries — including retail software, employee management software and fintech.

Mesh Payments

Content Manager

2022 – Current

About the role:

  • Collaborate across departments to create content for product and sales teams

  • Write blogs, e-books, customer case studies, website copy, landing pages, emails, ads, etc.

  • Manage quarterly company-wide internal newsletter

  • Manage freelance writers; assigning tasks, editing drafts, consulting on design, publishing e-books

Work samples:

RESEARCH

Employees and Expenses: Companies struggle to modernize expense management

BLOGS

The next generation of business travel is taking off — are you onboard?

What not to do with corporate credit cards

E-BOOKS

Travel expense reconciliation: A travel manager’s guide to taming the beast

Calculating the ROI of expense management software

How to create a corporate expense policy employees will actually follow

Workforce Software

(Acquired Foko Retail in 2021)

Content marketing writer

2021-2022

About the role:

  • Create content for product and sales teams (blogs, e-books, customer stories, data sheets, one-pagers, industry pages, etc.)

  • Localize content for North America, EMEA, and Australia

  • Work closely with marketing and product teams for the Employee Experience product launch (the product acquired from Foko Retail)

Work samples:

BLOGS

Three Ways to Improve the Employee Experience for Deskless Workers

Improving Employee Engagement with WorkForce Experience

PRODUCT PAGES

Employee Experience


INDUSTRY PAGES

Retail


CUSTOMER STORIES

IWS

Mann + Hummel

Foko Retail

Content marketing writer

2020-2021

Exclaim! Magazine

Online editor

2011-2020

Outside of work, I spend most of my time chasing squirrels out of my garden, baking, watching trashy reality TV, and hanging out with my 17-year-old mini dachshund Penny.